Maslow’s Needs Hierarchy Theory

Maslow proposed at least five sets of goals which can be referred to as basic needs & set a theory, this theory gives a right direction for managers & other organization leaders (Ramlall,2004).The theory explains five levels of human’s need, the need for the next level arises with the fulfillment of the earlier need, Following are the needs, Physiological needs, safety and security need, Social need, Self-worth and Self-actualization. Sometime the need may not follow the hierarchy due to unpredictable attitude & behavior of the human being (Varma,2017).

The lowest level is Physiological needs, food, water, shelter and clothing, when people fulfill that needs go to Security needs(second level), person needs to feel safe in a society and in organization,Thrid level is love and belonging needs, people need to receive and give love and have good friendships, fourth level is Esteem needs, It is people need to have self-respect & appreciation based on their achievement, Highest level of Maslow’s hierarchy is need of Self-actualization, the progress of this need based on the satisfaction of the other four levels(Faizul, Aminul&Shamimul, 2014). The principal of this theory is that when one need is satisfied, its importance reduces and the strength of the next level increases. (Latham & Pinder 2005).

Figure 1.0: Maslow’s hierarchy of needs  

          

(Source: Faizul, Aminul&Shamimul,2014).

Maslow suggested that most people have these basic needs in hierarchical manner, but this can be changed not a fixed order as some individuals will have these needs in the reverse way (Osabiya & Joseph,2015).

I’m working in leading glove manufacturing organization which are highly consider about Maslow’s hierarchy of needs, employees receive their monthly salaries which align with the industrial benchmarks along with allowances, such as cost of living allowances, medical reimbursements, traveling reimbursements, fuel allowances, hospitalization reimbursements, entertainment and holiday allowances, annual bonuses, telephone bill reimbursements, all are varies between employee position in the organization, further company provides special loan to employees at zero interest rates during new year period, every employee entitles to get this loan based on necessities. Company did a great thing for employees who were living in renting houses during Covid period, gave the company own residences & foods to protect all from Covid. This is the way company full fill Physiological needs of employees.

The company is moving considering employee safety, company safety policy is “Think Safety – Home Safely”. As a safety-first organization, company 100% responsible to fulfill employee security needs.

Pirith Ceremony/family day organize by annually to fulfill employee social needs.

The company gives monetary and non-monetary rewards for employees based on group & individual achievements, such as party, staff annual trips, foreign tours to fulfill self-esteem & actualization needs.

Therefore, it is evident that the company clearly maintains an organizational culture where its employees are motivated and satisfied to a greater extent.

 

 

References,

•                 Faizul, M.H., Aminul, M.H., Shamimul, I. (2014) Motivational Theories – A Critical Analysis. ASA University Review,8(1)62-63.

•                 Latham,G.P., Pinder,C.G.(2005) Work Motivation Theory and Research at the dawn ow theTwenty-first century, Annual Review of Psychology.

•                Osabiya, Joseph, B. (2015) The effect of employees’ motivation on organizational. Journal of Public Administration and Policy,7(4),62-75.

•                 Ramlall, S. (2004) A Review of Employee Motivation Theories and their Implications forEmployee Retention within Organizations. The Journal of American Academy of Business, Cambridge,53-54.

•                 Varma, C. (2017) Importance of employee motivation & job satisfaction for organizational performance. International Journal of Social Science & Interdisciplinary Research,6(2)10-20.